Tom Tjaarda, who needs no introduction to our readers, passed away last week at the age of 82. As well as a talented designer, he was always friendly approachable, kind and well liked. Below, we republish Professor Patricia Yongue’s article, “Tjaarda on Creativity”, from the January 5, 2016 edition of VeloceToday.
By Patricia Lee Yongue
“Creativity” is one of American auto manufacturers’ major deficits, asserted designer Tom Tjaarda, guest speaker at theItalianCarFest, Lake Grapevine, Texas, September 8-10, 2006.
In an after-dinner Q & A session, Tjaarda responded to audience lament over a current banality and imitativeness in American production car design. The attitude was hardly surprising, given that CarFest participants had just emerged from a full day of hot Texas sun and pure Italian style that momentarily occluded the view of Ferraris, Panteras, Lamborghinis, etc., as not exactly grocery store transportation. Still, Tjaarda made his point. [Read more…] about Tom Tjaarda