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It's Good to be the King
by Erik C. Nielsen


One of the added benefits of being head of the Ferrari organization is that you really can pick up some interesting pieces of hardware along the way. When Luca di Montezemolo wed Ludovica Andreoni last year, Gianni Agnelli presented him with the keys to a one-off design named the 360 Barchetta.

This Ferrari is basically a 360 spider with the windshield replaced by a small windscreen reminiscent of the windscreens of several open-toped Testa Rossa sports racers from the early '60s. The car, finished in silver with a tan interior, also had the retractable top removed in order to save weight.

What is most interesting about this Ferrari was how long it was kept secret. di Montezemolo was totally in the dark about its development within Ferrari and even the design firm of Pininfarina kept it under wraps until its presentation on his wedding day. Luca di Montezemolo stated in an interview with the Finanical Times that he plans on keeping the car in a shed at his home. ( a shed??? Surely you jest, we think... ed.)

Agnelli has commissioned several one off Ferrari designs over the years, but the 360 Barchetta is the first after a long sabbatical. The car's construction costs have been estimated at $400,000 and there are no plans at this time to create a second one. Whether this one ever makes it out for collectors to bid on at auction has yet to be seen.

di Montezemolo has been at the helm of Ferrari during the turnaround years and has been instrumental at not only bringing the Driver's and Constructor's Championships back to Maranello, but also saving Maserati from the brink of extinction and reintroducing quality luxury vehicles with the trident on the grill back into the market. All, while ensuring that Tifosi everywhere are supplied with the latest technology on their V8 sports cars and V12 grand touring coupes. It is only fitting that he was rewarded with one of the finest out of the factory.

As more and more cars and information begin to trickle out of what was once the large collection of one-off and limited series designs for the Sultan of Brunei, more of these prototypes will be reported on. But, with the Sultan definitely out of the car business (at least for now) and the world entering what could be a long and interesting recession, there may not be many of these interesting constructions tooling around in Modena for quite some time.







Past Issues



Date
Topic


1-16-08
Ferrari 712 Can Am


1-6-08
Articles on or about OSCA


1-6-08
Articles on or about Maserati


1-6-08
Articles on or about Lancia


1-6-08
Articles on or about Fiat


12-19-7
Fiat Dino, Body


12-19-7
Fiat Dino, Chassis


12-12-07
Serenissima F1


10-31-07
Winningest OSCA


10-24-07
Alfa 164 V10


10-17-07
Ramponi's Delage


10-17-07
OSCA Berlinettas


10-3-07
Maserati 250F Remembered


9-26-07
Lancia Rally Delta and Integrale


9-26-07
Lancia Rally 037 and S4


8-29-07
Alpine Adventures


8-08-07
Bandini, Giaurs, Siatas etc.


7-18-07
Alpine A110


7-11-07
Classic Fiat 500s in Turin


7-11-07
New Fiat 500 hits the streets


7-11-07
New Fiat 500 Intro


7-04-07
Fiat 500 Restoration


6-27-07
Fiat 500 pushed and pulled


6-13-07
Fiat 500 Art


6-13-07
Giulietta Sprint Veloce Part 2


6-6-07
Giulietta Sprint Veloce Part 1


6-6-07
Fortune 500 (Fiat)


4-18-07
Giulietta Racing Part 2


4-11-07
Giulietta Racing P1


4-4-07
Appia Specials


4-4-07
Appia Series 3


2-21-07
Appia Series 2


2-14-07
Appia Restoration


2-07-07
Appia Series 1


1-24-07
Kalikow on the 612K


1-10-07
Articles on Alfa Romeo


1-03-07
Fiat Balilla Berlinetta



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